Yext IPO
Oversaw partner and hospitality marketing at Yext through its IPO.
Professional Portfolio
Rev Ciancio is a restaurant owner and marketing executive. He is CMO of The Salad House and co-founder of Handcraft Burgers & Brew, and through Yeah! Management he is fractional CMO to emerging and multi-unit restaurant brands.
He has worked both sides of the table. As a New York City hospitality owner since 2010, he knows what it costs to run the place. As a tech marketer, he oversaw partner and hospitality marketing at Yext through its IPO, then helped grow SinglePlatform through its $50M sale to TripAdvisor. Today he builds guest marketing programs that are scalable and measurable, against three numbers: frequency, lifetime value, advocacy.
Selected Achievements
Milestones from building and scaling technology and restaurant brands.
SinglePlatform Acquisition
Helped grow SinglePlatform through its $50M sale to TripAdvisor.
Handcraft Burgers & Brew
Co-founder and CMO of Handcraft Burgers & Brew in Bryant Park, Manhattan.
Career History & Consulting
He is a current restaurant owner and executive building actionable strategies for emerging brands and hospitality technology platforms.
The Salad House
CurrentCMO
Leading marketing for the growing restaurant brand.
Handcraft Burgers & Brew
CurrentCo-Founder & CMO
New York City hospitality owner operating a fast-casual burger concept in Bryant Park.
Yeah! Management
CurrentFractional CMO
Serving as a fractional CMO to emerging and multi-unit restaurant brands. Building scalable guest marketing systems based on frequency, lifetime value, and advocacy.
Earlier Experience
A career spanning restaurant operations, brand marketing, sales, technology, media, and independent consulting.
Restaurant and Brand Leadership
Schweid & Sons, Idle Hands Bar, and Yeah! Management.
Technology and Sales
Yext, SinglePlatform, and Cardlytics.
Media and Marketing
Thrillist, AIM Marketing, and The Syndicate.
Speaking & Teaching
Rev teaches the industry. He writes and hosts Restaurants Grow, a newsletter and podcast for hospitality marketers and operators.
He is the keynote speaker and content director for the Restaurant Marketing Workshop, overseeing all content and the agenda.
He regularly speaks at leading industry events including:
- National Restaurant Association Show
- Fast Casual Executive Summit
- QSR Evolution Conference
- QSR Summit
Education
Bachelor of Arts in Communications, Telecommunications, and Sociology
Michigan State University
Ready to accelerate your marketing?
Partner with Rev to build guest marketing systems optimized for retention.